In a recent article I read on marketing trends for 2013 the following was said: “Brands as social influencers: Thanks to platforms such as Pinterest, Facebook and Foursquare.
Brands on Instagram.
More and more brands are starting to use Instagram as a means of atrracting followers. Why has this become so popular in the last year?
On Social Media - Facebook Timeline for Brands
From the 30th of March all pages, brands and users will have to give in to the Facebook Timeline. Are you ready yet?!
Is Pinterest the next Social Commerce game changer? [ Infographic]
America Today a fashion retailer from Holland was looking to create a better brand awareness. Looking for new oppertunities they looked towards Facebook to engage their fans.
Ever since Google+ was launched brands were waiting to get on it. In july 2011 Ford, as a brand, was on plus for a short time but they were soon kicked off. Two weeks ago Google+ opend its doors for brands t. A few brands immediately set up shop. Time to have look at Google+ vs Facebook (the brand pages).
So far we have talked about barnads, and the movie industery on social media, but we have never discussed the earily adopters of it, the music industry.
Case Transformers: Dark of the Moon and social media.
Transformers has been inspiring kids all over the globe since the 1980's with its cartoons and toys. In 2007 they were brought to the bigs screen by no less than Micheal Bay and Steven Spielberg. Time to see how they engaged their fans, a case study...
In part one I talked about how movies are being promoted through internet and especially on social media. New ways are being found every day on how to promote movies by means of Facebook...
The other day I was asked about my feelings towards the “traditional” way of promoting a movie e.g. Tv spots, posters, radio etc. and how I think Social Media can add to the way movies are being promoted....
